My Account

About us

We started Morane Retro with the lofty ambition to change the world by contributing to the ending of the water crisis. We believe that water is the way to break the cycle of poverty, to protect and save lives and make a bright future possible for all.

We do that by using our business to improve other peoples lives and every watch sold gives back to charity. We support

The problem
The water crisis is the the number one risk in our time, according to
United Nations. Every 90 second a child dies due to lack of safe and clean water. Women and children are the primary victims of this crisis. We want to actively change that.

Our business is an attempt to push the world to be a better place for all. For us quality is key. Doing good is king. That's why we give back 10% of our sales to charity. We also do non-profit campaigns, meaning that we give back a larger part of the revenue of every watch sold.

Our mission - use business to improve lives

Our mission is to offer you the best product, to the best price, cause no unnecessary harm, and use business to inspire and implement solutions to the water crisis. This way we save lives. One at a time.

Who we are
We are a small Swedish, Stockholm based company, acting on a global market. We sell directly to you, and we have a low cost strategy, no fancy office, no fancy habits. We’re a low key bunch of persons that just want to make the world a better place. At least contribute to a better world in our humble way. With a background from the retail industry, and careers in different roles we decided to start this journey. This is by far the most important mission we ever been on, the mission to save lives.

Premium Quality - Trusted Manufacturers 
Producing high-quality, handcrafted products is a collaborative enterprise. That's why we've partnered with a group of  manufacturers whose obsession with craftsmanship and quality matches our own. Each of our partners has a long legacy of making products that are beautiful, meaningful, and made to last. Through the help of our reputed manufacturers, our business growth and success will never be possible.

Ever since we are able to offer outstanding services as we work with superb manufacturers. Without them, our company will never be as successful as other seasoned service providers out there. Our commitment, knowledge, experience, and expertise have also been a key that helps us succeed.

Buy watches online
You can buy our watches online, in US or UK or anywhere in the world directly from our online store. We use Shopify as e-commerce platform, it´s by far the most reliable, and secure platform we encountered. Fulfillment is also a very important part, and here we partnered with a trusted partner, Whiplash Fulfillment, who has warehouses across USA, Canada and United Kingdom to assure trusted and secure handling and delivery of the goods that you buy from us. All goods are handled by professional logistic personnel and fully insured on the way to you. Learn more about our logistics partner Whiplash Fulfillment

Exceptional Customer Service 
Aside from being passionate on providing high-quality products, we are zealous to make our customer service exceptional. When problems arise, we offer responsive and relevant customer service. If you encounter issues along with your shopping experience, we are ready to serve you!

Together we make it happen
All our products are built to last. You’ll wear them for decades. They are the product of  thoughtful design and genuine craftsmanship. This is the end result, everything we believe in and love. It’s not just a watch, it’s a reminder that you are an active part in changing the world to a better place. It's our vision come to life. This is Morane.

Sign up for our newsletter

If you want special treats and interesting news